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Guide to Create an Audience List

Steps to Create an Audience List

GSM360 Support avatar
Written by GSM360 Support
Updated over 6 months ago

Having an Audience List is useful for granular targeting or exclusion of Device IDs collected. This guide shows you how to create one:

  • Go to the Audiences tab of your account.

  • In the Audience page, click on the + Create New Audience button. A link to a sample .csv file is provided for your reference as well.

  • Name the Audience list, then drag and drop or upload your .csv file into the field.

  • You will see the Audience Count once the file is uploaded. Click the Create Audience button.

  • Once created, the new list will appear in the Audience List page, where you have a holistic view of the Audience List size along with basic counts of the campaigns where the white / black lists are attached to. It will be in Processing status for some time and will move to Success when ready.

  • Your audience can be in Failed status because of the following reasons:

    • The file is not available for processing.

    • The file is corrupted or in an invalid format.

    • There is a system issue in processing the Device IDs in the file.

Please reach out to the Account Management team if you need help.

Note: The system needs time to process Audience Lists. Do check on the Status in the Audiences page. There is a maximum of 100 million devices per file, with each file having a maximum 10MB size limit. If your file breaches any of the limits, please split the file and create a new one. You can include multiple lists in your campaign setup and reuse audiences across multiple campaigns.

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